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Wednesday, 24 June 2026
Do you know that about 305 million start-ups are created every year, worldwide?
However 90% of them fail, with only 10% surviving to become full fledged business enterprises. These alarming figures might discourage budding entrepreneurs, but there is a need to understand why do businesses fail and find themselves in a blackhole?
Out of the various challenges faced by start-ups globally, lack of knowledge on market needs, competition, and a lack of a sound PR and digital marketing strategy can be attributed as some of the major reasons for their failure. Digital marketing is like oxygen for brands and businesses looking for a thriving presence and growth. With a Digital PR agency around every nook and corner who make lofty claims of overnight success, the industry is now crowded and saturated with over a lakh such pompous agencies.
It is crucial for brands and entrepreneurs to find a reliable and trusted agency, which does not make false promises but works together like a strategic partner, working on weaknesses and highlighting strengths. In the midst of this crowd, one such agency stands apart as a leading PR agency in the market with its innovative team of Digital Doctors- Moris Media.
Founded in 2018 by Yasika Basnett with a vision to connect, collaborate and foster the growth of budding entrepreneurs who are struggling to bring their vision to life, a team that calls itself Digital Doctors have been employing a medical approach in their PR and Digital Marketing solutions. Leaving behind her corporate job to start an initiative of her own in the form of Moris Media, Yasika now has a team of 100+ highly skilled Digital Doctors rendering their expert diagnosis across more than 40 countries with services in 10 languages and catering to more than 40 industry verticals.
At the time of disease or suffering, prior inspection and analysis is the foremost step to reach an apt medical diagnosis, without which the treatment is incomplete or faulty. A doctor can only treat and prescribe if he knows what is the root cause of the ailment. Many brands fail to build a strong social media presence because they lack the knowledge regarding the root problems and hurdles coming in between their success and growth. Taking the medical approach forward, and rendering it in a unique and strategic manner in Digital marketing, Moris Media’s digital doctors carefully analyse and investigate the challenges first, before making false assumptions and claims. This helps them better understand the brand’s positioning and challenges and prescribe the correct strategy for growth.
Success cannot be achieved overnight, it requires careful and persistent efforts in the right direction. In a world where everyone claims to have a secret to success which can be deployed in any business to witness transformational growth, Moris Media is one such agency that stays away from making any such towering claims or promises to customers.
With a keen belief that every business is unique and requires a personalised approach in terms of expansion and networking, the Digital Doctors offer an array of 65+ services backed with years of experience and expertise that not only builds a strong digital presence but also supports and nurtures the business to navigate the complexities of the market.
In a world where every day a new business is getting born and competition is intense, out-of-box and correct marketing strategies are the need of the hour which can help a brand stay relevant and visible amongst their competitors.
With a motto of “Get seen, heard and remembered”, Moris Media’s Digital Doctors continue to foster transformational growth for individuals and businesses worldwide, helping them to be seen, heard and remembered amidst the crowd, providing the remedy that an ailing business requires.
It takes a lot of courage, grit and patience to become successful as entrepreneurs, and the journey can become easier with agencies like Moris Media who support in every step with their unique approach of understanding a brand and business.
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