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Develop and execute social media strategies aligned with overall political campaign goals and communication objectives.
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Plan, curate, and schedule content across platforms including X, Facebook, Instagram, YouTube, and LinkedIn to maintain consistent visibility.
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Collaborate with content writers, designers, and strategists to ensure cohesive messaging and alignment with the campaign narrative.
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Monitor engagement metrics and sentiment analysis to assess campaign performance and refine ongoing strategies.
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Maintain message discipline and tone consistency across all social media posts, comments, and responses to reflect the leader’s voice.
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Oversee daily social media operations, including community management, moderation, and timely audience engagement.
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Identify trending topics and political discussions to integrate relevant themes into campaign storytelling and digital outreach.
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Manage online reputation by tracking mentions, handling misinformation, and providing factual, composed responses in real time.
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Prepare performance reports and analytical summaries to present insights to leadership and support data-driven decision-making.
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Coordinate live coverage of political events, press conferences, and campaign activities to enhance real-time engagement.
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Ensure brand compliance in every creative output, maintaining uniformity in tone, visuals, and message delivery.
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Work closely with PR and media teams to synchronize online narratives with traditional communication efforts.
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Supervise digital advertising initiatives by coordinating with the paid media team to optimize campaign reach and targeting.
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Adapt communication approaches based on audience feedback, emerging issues, and changes in voter sentiment.
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Stay updated on platform policies, algorithms, and digital trends to maintain competitive performance and audience relevance.