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I had seen the name a few times online, then finally reached out when our internal plan stalled. I was mainly thinking about celebrity portfolio management, not a wider agency relationship. Everyone had a different priority and I was spending too much time settling the same decisions. The main concern was celebrity portfolio management, but I did not want a solution that created more work for our side.
The early calls were mostly about separating urgent work from things that could wait. For celebrity portfolio management, they helped us get deliverables and source material into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.
What changed for me was simple: I had more confidence saying no to activity that did not fit the objective. For celebrity portfolio management, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding From my brand partnerships manager perspective in Lucknow, that was the change I noticed most.
Sharing the next call agenda a little earlier would help busy teams prepare. That would suit our working style better. I would keep the rest of the process as it is For our celebrity portfolio management work in Lucknow, after 20 days, that is the one change I would make.
From my brand partnerships manager perspective, the direct priority experience shaped how I remember this celebrity portfolio management engagement in Lucknow. I would describe the celebrity portfolio management engagement as practical rather than flashy. Everyone had a different priority and I was spending too much time settling the same decisions. The team gave us choices with reasons, so approvals became easier for our side. What I liked most was that we became better at separating urgent work from nice-to-have work. I was happy with most of the engagement, with some room to improve the working rhythm.
I would recommend them, with the suggestion that reporting and meeting cadence are agreed at the start My direct priority experience from the celebrity portfolio management work in Lucknow is the reason for that view.
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