Moris Media Influencer Discovery Review 2017-11-12 Client.

3-Star Review from D2C Brand

Bengaluru, India

Influencer Discovery & Research felt relevant from my brand manager perspective in Bengaluru; the part I remember most was the relevant feedback perspective and clearer ownership. - Brand Manager

Service Type : Content Marketing
Tenure : 15 months

Posted : Sunday, 12 November, 2017

Challenge Before Engagement

I reached out after a colleague mentioned Moris Media for a similar type of requirement. My concern was whether an outside team would reduce the back-and-forth. We needed a clearer way to review work without reopening the entire strategy every week. The main concern was influencer discovery & research, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.

Solution Provided by Moris Media

What worked for me was that the conversation became narrower, not bigger. For influencer discovery & research, they helped us get audience and review points into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.

Impact or Outcome

What changed for me was simple: I had more confidence saying no to activity that did not fit the objective. For influencer discovery & research, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding From my brand manager perspective in Bengaluru, that was the change I noticed most.

Suggestions for Improvement

Sharing the next call agenda a little earlier would help busy teams prepare. That would suit our working style better. I would keep the rest of the process as it is For our influencer discovery & research work in Bengaluru, after 15 months, that is the one change I would make.

Overall Review Summary

From my brand manager perspective, the relevant feedback perspective shaped how I remember this influencer discovery & research engagement in Bengaluru. I would describe the influencer discovery & research engagement as practical rather than flashy. We needed a clearer way to review work without reopening the entire strategy every week. The early calls were mostly about separating urgent work from things that could wait. What I liked most was that we became better at separating urgent work from nice-to-have work. ನನಗೆ clarity ಮುಖ್ಯವಾಗಿತ್ತು, ಆ ಭಾಗ ಚೆನ್ನಾಗಿ handle ಮಾಡಿದರು. The experience was mixed but useful enough for me to consider another project with clearer expectations.

Would You Recommend Moris Media?

There was enough value for me to consider another project, although I would start with a tighter scope My relevant feedback perspective from the influencer discovery & research work in Bengaluru is the reason for that view.