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The timing was not ideal; we had a deadline coming up and several decisions were still open. My concern was whether an outside team would reduce the back-and-forth. Too many people were involved, which made ownership unclear and slowed simple decisions. The main concern was influencer marketing, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.
We spent the first part of the engagement getting responsibilities clear, which saved time later. For influencer marketing, they helped us get source material and responsibilities into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.
After about 4 months, we stopped reopening the same decisions every few days. For influencer marketing, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.
I would prefer a shorter summary at the top of detailed reports. It is a small point, but it would save time. I would keep the rest of the process as it is For our influencer marketing work in Delhi, after 4 months, that is the one change I would make.
From my creator manager perspective, the timely planning perspective shaped how I remember this influencer marketing engagement in Delhi. The timing was not ideal; we had a deadline coming up and several decisions were still open. My concern was whether an outside team would reduce the back-and-forth. As a creator manager, I cared more about whether the work reduced confusion than whether it sounded impressive. We spent the first part of the engagement getting responsibilities clear, which saved time later. By the end, the work became easier to track without chasing several people. I was satisfied with the experience overall.
I would use Moris Media again for a similar requirement. For influencer marketing, I would first discuss the exact scope and working style My timely planning perspective from the influencer marketing work in Delhi is the reason for that view.
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