Moris Media Retargeting & Remark Review 2015-03-15 Client.

4-Star Review from B2B Company

Mumbai, India

Retargeting & Remarketing felt timely from my sales head perspective in Mumbai; the part I remember most was the timely process summary and clearer ownership. - Sales Head

Service Type : Advertising & Paid Media
Tenure : 6 months

Posted : Sunday, 15 March, 2015

Challenge Before Engagement

The timing was not ideal; we had a deadline coming up and several decisions were still open. My concern was whether an outside team would reduce the back-and-forth. Our expectations were broad, and that made it difficult to judge what a good outcome should look like. The main concern was retargeting & remarketing, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.

Solution Provided by Moris Media

We spent the first part of the engagement getting responsibilities clear, which saved time later. For retargeting & remarketing, they helped us get review points and approvals into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.

Impact or Outcome

By the middle of the engagement, we had a clearer sense of what belonged inside the scope. For retargeting & remarketing, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding From my sales head perspective in Mumbai, that was the change I noticed most.

Suggestions for Improvement

I would separate urgent actions from longer-term recommendations more clearly. It is a small point, but it would save time. I would keep the rest of the process as it is For our retargeting & remarketing work in Mumbai, after 6 months, that is the one change I would make.

Overall Review Summary

From my sales head perspective, the timely process summary shaped how I remember this retargeting & remarketing engagement in Mumbai. The timing was not ideal; we had a deadline coming up and several decisions were still open. My concern was whether an outside team would reduce the back-and-forth. As a sales head, I cared more about whether the work reduced confusion than whether it sounded impressive. We spent the first part of the engagement getting responsibilities clear, which saved time later. By the end, I had more confidence saying no to activity that did not fit the objective. The value was there; I would just set communication expectations earlier next time.

Would You Recommend Moris Media?

Overall yes; the work was useful, though I would set expectations on review timings earlier. For retargeting & remarketing, I would first discuss the exact scope and working style My timely process summary from the retargeting & remarketing work in.