Moris Media Social Listening & S Review 2020-09-05 Client.

5-Star Review from Enterprise

Bhopal, India

Social Listening & Sentiment Monitoring felt direct from my digital head perspective in Bhopal; the part I remember most was the direct handoff take and clearer ownership. - Digital Head

Service Type : Social Media Management
Tenure : 23 months

Posted : Saturday, 05 September, 2020

Challenge Before Engagement

I had seen the name a few times online, then finally reached out when our internal plan stalled. I was mainly thinking about social listening & sentiment monitoring, not a wider agency relationship. We needed a clearer way to review work without reopening the entire strategy every week. The main concern was social listening & sentiment monitoring, but I did not want a solution that created more work for our side.

Solution Provided by Moris Media

The early calls were mostly about separating urgent work from things that could wait. For social listening & sentiment monitoring, they helped us get audience and review points into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.

Impact or Outcome

After about 23 months, the work became easier to track without chasing several people. For social listening & sentiment monitoring, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.

Suggestions for Improvement

The reporting is useful, but a lighter version would work better for my day-to-day review. That would suit our working style better. I would keep the rest of the process as it is For our social listening & sentiment monitoring work in Bhopal, after 23 months, that is the one change I would make.

Overall Review Summary

From my digital head perspective, the direct handoff take shaped how I remember this social listening & sentiment monitoring engagement in Bhopal. I would describe the social listening & sentiment monitoring engagement as practical rather than flashy. We needed a clearer way to review work without reopening the entire strategy every week. The team gave us choices with reasons, so approvals became easier for our side. What I liked most was that we had a clearer sense of what belonged inside the scope. I would be comfortable working with them again.

Would You Recommend Moris Media?

I have already mentioned them to people in my network who needed similar help. For social listening & sentiment monitoring, I would first discuss the exact scope and working style My direct handoff take from the social listening & sentiment.