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We already had people handling day-to-day work, so I wanted specialist input rather than full outsourcing. The timing made it important to get the basics right quickly. Everyone had a different priority and I was spending too much time settling the same decisions. The main concern was social media management, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.
They started by going through what we already had instead of asking us to rebuild everything. For social media management, they helped us get source material and responsibilities into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.
By the middle of the engagement, we became better at separating urgent work from nice-to-have work. For social media management, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.
One extra check-in during the first month would help on complex assignments. It is a small point, but it would save time. I would keep the rest of the process as it is For our social media management work in Mumbai, after 11 months, that is the one change I would make.
From my product manager perspective, the practical check-in perspective shaped how I remember this social media management engagement in Mumbai. We already had people handling day-to-day work, so I wanted specialist input rather than full outsourcing. The timing made it important to get the basics right quickly. As a product manager, I cared more about whether the work reduced confusion than whether it sounded impressive. Instead of adding more activity, they removed a few things from the plan and focused on the core requirement. By the end, I could review progress without going through every small detail. I was happy with most of the engagement, with some room to improve the working rhythm.
I would recommend them, with the suggestion that reporting and meeting cadence are agreed at the start My practical check-in perspective from the social media management work in Mumbai is the reason for that view.
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