4-Star Review from Enterprise

image Surat, India
Social Performance Reporting felt orderly from my communications manager perspective in Surat; the part I remember most was the orderly follow-up take and clearer ownership. - Communications Manager
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    Service Type : Social Media Management

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    Tenure : 4 months

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Posted : Friday, 31 October, 2014
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Challenge Before Engagement

 

This started because our approvals kept circling back without a final decision. I was mainly thinking about social performance reporting, not a wider agency relationship. I could see activity happening, but I could not tell which part was actually helping the business. The main concern was social performance reporting, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.

Solution Provided by Moris Media

 

Instead of adding more activity, they removed a few things from the plan and focused on the core requirement. For social performance reporting, they helped us get review points and approvals into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.

Impact or Outcome

 

After about 4 months, we stopped reopening the same decisions every few days. For social performance reporting, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.

Suggestions for Improvement

 

I would prefer a shorter summary at the top of detailed reports. It is a small point, but it would save time. I would keep the rest of the process as it is For our social performance reporting work in Surat, after 4 months, that is the one change I would make.

Overall Review Summary

 

From my communications manager perspective, the orderly follow-up take shaped how I remember this social performance reporting engagement in Surat. This started because our approvals kept circling back without a final decision. I was mainly thinking about social performance reporting, not a wider agency relationship. As a communications manager, I cared more about whether the work reduced confusion than whether it sounded impressive. The first useful thing was the questions they asked before suggesting anything. By the end, the work became easier to track without chasing several people. Overall it was positive, though I would simplify one part of the review process.

Would You Recommend Moris Media?

 

I would consider them again and would be clearer about the communication format from day one. For social performance reporting, I would first discuss the exact scope and working style My orderly follow-up take from the social performance reporting.

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