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I reached out after a colleague mentioned Moris Media for a similar type of requirement. My concern was whether an outside team would reduce the back-and-forth. Our earlier efforts were scattered across different people, files and conversations. The main concern was social retargeting, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.
What worked for me was that the conversation became narrower, not bigger. For social retargeting, they helped us get deliverables and source material into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait. That made the working relationship easier to manage.
After about 5 months, the work became easier to track without chasing several people. For social retargeting, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.
The reporting is useful, but a lighter version would work better for my day-to-day review. That would suit our working style better. I would keep the rest of the process as it is For our social retargeting work in Mohali, after 5 months, that is the one change I would make.
From my sales head perspective, the relevant scope summary shaped how I remember this social retargeting engagement in Mohali. I would describe the social retargeting engagement as practical rather than flashy. Our earlier efforts were scattered across different people, files and conversations. The early calls were mostly about separating urgent work from things that could wait. What I liked most was that we had a clearer sense of what belonged inside the scope. I would be comfortable working with them again. The strongest point for me was knowing what needed my decision and what did not.
I would use Moris Media again for a similar requirement. For social retargeting, I would first discuss the exact scope and working style My relevant scope summary from the social retargeting work in Mohali is the reason for that view.
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