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I was sceptical about hiring another agency because the last setup had become too complicated. The timing made it important to get the basics right quickly. Too many people were involved, which made ownership unclear and slowed simple decisions. The main concern was vertical video production, but I did not want a solution that created more work for our side. I also wanted expectations to stay realistic because our own response time was not always perfect.
The team gave us choices with reasons, so approvals became easier for our side. For vertical video production, they helped us get deliverables and source material into a workable order. The discussions stayed close to the brief, and when our side delayed an input it was flagged without turning every delay into a crisis. I could see what needed a decision, what could move without me and what should wait.
What changed for me was simple: I could review progress without going through every small detail. For vertical video production, the useful change was not a dramatic headline; it was having fewer unclear decisions and a better sense of what needed attention next. That also made internal conversations easier because people were working from the same understanding.
Some explanations could be shorter for people who are not from marketing. That would suit our working style better. I would keep the rest of the process as it is For our vertical video production work in Hyderabad, after 12 months, that is the one change I would make.
From my product manager perspective, the specific check-in note shaped how I remember this vertical video production engagement in Hyderabad. I would describe the vertical video production engagement as practical rather than flashy. Too many people were involved, which made ownership unclear and slowed simple decisions. They asked for the material that actually mattered, then worked from that rather than creating extra paperwork. What I liked most was that we stopped reopening the same decisions every few days. I would be comfortable working with them again.
I have already mentioned them to people in my network who needed similar help. For vertical video production, I would first discuss the exact scope and working style My specific check-in note from the vertical video production work in Hyderabad is.
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